Analytics Lead

Description:

Harnham is seeking a highly skilled and motivated Analytics Lead to join a dynamic and creative digital agency team based in London. This is a strategic and hands-on position ideal for a digital analytics expert ready to step into a leadership role, owning the analytics function across diverse digital campaigns for clients in the hospitality, travel, and entertainment sectors.

Key Responsibilities:

• Lead and manage analytics efforts across multiple client accounts

• Oversee implementation of tracking and tagging using GTM

• Develop and maintain robust dashboards and reporting systems using GA4 and Looker Studio

• Deliver clear, actionable insights to guide business and marketing strategies

• Collaborate closely with internal teams including performance marketing, creative, and paid media

• Line manage and support an offshore analytics specialist

• Balance hands-on technical execution (approx. 75%) with client-facing communication and strategy (approx. 25%)

Ideal Candidate Profile:

• Technically proficient in GTM, GA4, Looker Studio

• Able to work independently and take ownership of analytics strategy

• Comfortable managing client relationships and presenting data-driven recommendations

• Team-oriented, proactive, and passionate about digital innovation

• Ready to join a collaborative agency environment and drive measurable impact

Benefits:

• Competitive salary: £45,000–£55,000 depending on experience

• Hybrid working model with 3 days per week in a central London office

• Wellness budget, regular team events, and a social, supportive culture

• 25 days’ holiday per year

• Opportunity to lead and shape analytics within a high-growth, fast-paced digital agency