Business Development Lead Europe

 

Description:

We are seeking a true Business Development Lead (BDL) to drive our growth strategy. This is a classic "hunter" role with a primary focus on new customer acquisition, technical lead generation, and building high-trust, early-stage relationships .

You will be the primary driver for our Roplan brand (targeting sectors like F&B/Pharma and Water) and provide secondary support for FTL (targeting Industrial applications like Compressors, Pumps, Engine cooling systems). Your mission is to find and secure new OEM partners, creating the foundation for our long-term success.

This position can be located either in United Kingdom or in Sweden.

Key Responsibilities

Strategy & Planning

  • Develop and execute a sales strategy leveraging the full DSG product portfolio and custom solution expertise.
  • Define actionable plans and assign target customers in collaboration with the Marketing and Strategic Accounts Lead (MSAL).
  • Ensure alignment with overall business strategy and 80/20 principles.

Lead Generation & Prospecting

  • Identify and qualify new leads across defined markets and industries.
  • Identify future technological developments within those markets and industries, and the strategic opportunities for DSG.
  • Build visibility with customer engineering teams through marketing collateral, training sessions, “lunch and learns,” industry events, and networking.
  • Increase “value per application” by cross-selling FTL and Roplan solutions.

Sales & Negotiation

  • Apply a consultative, value-driven sales approach to deliver tailored solutions, supported by joint visits with the engineering team.
  • Lead contract and pricing negotiations, ensuring commercial soundness and profitability.
  • Act as the primary contact for selected strategic 80’s accounts.
  • Act as the primary contact for selected key accounts during acquisition and onboarding.

Collaboration & Handover

  • Work closely with MSAL and external marketing agencies to align messaging and campaigns.
  • Ensure all account deliverables are met during onboarding.
  • Collaborate with internal teams (e.g., Internal KAMs) for seamless handover of established accounts.

Core Experience

Who You Are (Qualifications & Skills)

  • Proven Hunter: You have a 5+ year proven track record in a technical B2B business development role, with a clear history of securing new business and acquiring OEM customers.
  • Industry Expert: You have experience in industrial or engineering sectors, ideally working with or for OEMs.
  • Full-Cycle Sales: You are skilled at identifying opportunities, managing the full sales cycle from lead generation to delivery, and ensuring customer satisfaction.
  • Pioneer/entrepreneur: You are skilled at identifying market gaps, innovating new solutions and solving problems.

Organization FTL
Industry Business Development Jobs
Occupational Category Business Development Lead Europe
Job Location London,UK
Shift Type Morning
Job Type Full Time
Gender No Preference
Career Level Experienced Professional
Experience 5 Years
Posted at 2026-01-07 1:47 pm
Expires on 2026-02-21