Business Development Manager

Description:

Responsibilities and Tasks:

Strategic Planning:

• Develop and implement comprehensive business development strategies aligned with organisational goals and values.

• Conduct market research and analysis to identify growth opportunities, emerging trends, and competitive landscapes.

Client Acquisition:

• Lead efforts to acquire new clients through targeted outreach, networking, and relationship-building activities.

• Building relationships with new clients, gauging their needs and developing proposals to address these needs.

• Maintaining and developing relationships with current clients.

• Develop and deliver compelling presentations and proposals to showcase our services and value proposition to new and existing clients.

Revenue Generation:

• Develop and implement revenue-generating initiatives, such as new products and services.

• Work alongside a fundraising consultant to cultivate relationships with donors, sponsors, and funding agencies to secure financial support for organisational programs and initiatives.

Stakeholder Engagement:

• Cultivate and maintain positive relationships with key stakeholders, including clients, partners, funders, and volunteers.

• Act as a liaison between the organisation and external stakeholders to ensure alignment with organisational objectives and values.

Performance Evaluation:

• Monitor and evaluate the effectiveness of business development efforts through key performance indicators (KPIs), metrics tracking, and regular reporting.

• Analyse data and feedback to identify areas for improvement and inform decision-making and continuous improvement.

Professional Development:

• Stay informed about industry trends, best practices, and emerging technologies relevant to business development and youth well-being.

• Participate in professional development opportunities, training programs, and networking events to enhance skills and knowledge.

Marketing and Branding:

• Develop and implement marketing strategies, promotional campaigns, and branding initiatives.

• Generate compelling content for marketing materials, website, social media platforms, newsletters, and press releases to engage and inform target audiences and attract clients.

• Collaborate with staff and volunteers to develop content that highlights Full Colour Coaching’s impact and showcases our unique approach to supporting young people’s wellbeing.

• Cultivate relationships with media outlets, influencers, and community partners to generate press coverage and amplify Full Colour Coaching’s visibility in Huntly, across Aberdeenshire and further afield across Scotland.

• Engage with stakeholders, including youth families, donors, volunteers, and community partners, to solicit feedback, build relationships, and foster collaboration.