Description:
ASI Alliance, a groundbreaking collaboration founded by SingularityNET, Fetch.ai, and Ocean Protocol, is on a mission to drive the development of decentralized Artificial General Intelligence (AGI). Now, with Cudos joining the alliance, ASI is poised to scale compute resources rapidly and meet the growing demands of AI developers worldwide.
ASI is now seeking a Chief Marketing Officer (CMO) to lead its global marketing efforts, ensuring ASI stands out as the leading voice in decentralized AI and Artificial Superintelligence (ASI) innovation. The ideal candidate is a go-getter, comfortable working in fast-paced environments, and has proven experience in crypto marketing. Direct experience in successfully managing crypto campaigns is essential, alongside expertise in the AI and technology sectors.
As the CMO, you will report directly to the ASI Alliance board, overseeing marketing strategy, branding, and community engagement across multiple platforms, audiences, and industry verticals.
Key Responsibilities:
- Develop and execute a global marketing strategy that positions ASI as a leader in decentralized AI, AGI and ASI.
- Create tailored strategies for different markets and regions, considering local demographics, cultural nuances, and audience preferences.
- Build and optimize multi-channel campaigns, setting clear ROI goals, conducting A/B testing, and using data insights for continuous improvement.
- Establish real-time performance dashboards to monitor marketing KPIs, campaign effectiveness, and audience engagement.
- Drive brand awareness and recognition for ASI across social media, crypto platforms, AI conferences, and traditional media outlets.
- Lead and mentor a marketing team of 5-10 professionals, nurturing talent and ensuring the team delivers on core objectives.
- Develop a forward-looking marketing roadmap that aligns with business goals, technology milestones, and community growth objectives.
- Manage external hires, agencies, and special projects such as hackathons, workshops, and community initiatives.
- Oversee and allocate the marketing budget to ensure maximum impact within strategic spending guidelines.
- Manage internal PR efforts while collaborating with external agencies to amplify ASI’s visibility across crypto media, technology press, and mainstream outlets.
- Craft and implement an engaging social media strategy, creating viral content and driving community enthusiasm across Twitter (X), Telegram, Discord, and more.
- Oversee the ASI website, working with product and strategy teams to ensure the website reflects evolving technologies and strategic positioning.
- Lead specialized marketing campaigns for critical milestones including token launches, product releases, investor relations, and industry-specific outreach (e.g., healthtech, entertainment, etc.).
- Provide quarterly reports to the board, highlighting performance, insights, and forward-looking strategies.
- Embrace and promote ASI’s core values of openness, transparency, and decentralization, fostering these values within the marketing team and across leadership.
- Stay ahead of market trends, continuously benchmarking against successful crypto projects to keep ASI’s marketing innovative and impactful.
Requirements:
- Degree in Marketing, Business Administration, or a related field (preferred).
- Minimum 5 years experience in marketing, sales, or PR—specifically within crypto businesses.
- Direct experience in crypto marketing campaigns is essential.
- Background working in fast-paced environments such as startups or scale-ups.
- Strong understanding of blockchain technology, DeFi, and AI.
- Experience working cross-functionally with product, engineering, and leadership teams.
- Exceptional leadership and mentoring abilities.
- Strong analytical and strategic thinking skills, able to balance long-term planning with day-to-day urgency.
- Excellent English communication skills, both written and verbal.
- Ability to work in EU hours, with flexibility to adjust to evolving timelines and emerging priorities.
- Comfortable balancing recurring responsibilities with ad-hoc projects and sudden high-priority demands.
What You’ll Gain:
- Be part of a world-leading team driving the future of AI and blockchain.
- Work alongside renowned engineers, scientists, researchers, and entrepreneurs.
- Tackle projects across multiple verticals, from healthtech to music and entertainment.
- Enjoy a remote-first work culture with flexibility to organize your own schedule.
- Receive opportunities to advance your career, expanding into leadership roles across the ASI ecosystem.
- Compensation package aligned with your experience and location.
About ASI Alliance:
The ASI Alliance unites some of the biggest innovators in decentralized AI, including:
- SingularityNET (pioneers in decentralized AGI)
- Fetch.ai (leaders in autonomous agents and AI)
- Ocean Protocol (experts in decentralized data exchange)
- Cudos (providing scalable cloud computing power)
Together, they work to democratize AI development, ensuring AI serves humanity rather than being monopolized by a handful of corporate or governmental entities.
Diversity & Inclusion:
ASI Alliance is committed to fostering a culture of respect, openness, and fairness. All candidates are welcome—regardless of race, gender, age, religious beliefs, sexual orientation, or any other protected characteristic.