Commercial Content Writer

Description:

The right person may have years of experience or be fresh out of education, but there are a few things that would help your application.

Previous experience in writing for digital, working with a CMS, knowledge of SEO and why it’s important would also be beneficial but training can be provided for the right person.

An interest in motorbikes, cars or any automotive sector would be an advantage but is by no means imperative – if you’ve got a strong grasp of spelling and grammar, good attention to detail and a willingness to learn, we can fill you in on the rest.

Main Responsibilities

• Create and optimise content designed to deliver affiliate revenue and rank in search
• Help grow revenue and affiliate activity across Bauer’s portfolio of sites
• Research and source new affiliate opportunities on Bauer brands and beyond
• Work to agreed key performance targets
• Deliver weekly progress and activity reports for all affiliate content
• Stay up to date with the latest affiliate marketing trends
• Collaborate with colleagues and wider editorial to create additional affiliate marketing content
• Continually optimise existing content to maximise traffic and affiliate click-through
• Support meeting the ROI and sales targets through affiliate channels and partnerships
• Develop working relationships with relevant editorial contacts to ensure access to print content
• Working to agreed key performance targets including article upload and update goals
• Building a high-quality working relationship with external partners
• Stay up to date with the latest affiliate marketing trends