Description:
This role gives you the opportunity to partner with authors to create and shape market-leading undergraduate educational content, with the autonomy to truly make your mark on the resources we publish.
Key responsibilities include:
- Gaining in-depth knowledge of our competitive environment and customer needs, including by the completion of detailed analyses of our competitors' products
- Managing the development of all the types of content that make a final product, ensuring brief, schedule, and budget are met
- Employing line-editing, structural editing, and content curation to guide and inform authors
- Helping to define the nature and scope of the non-text assets that enrich our content, including artwork and media
- Nurturing positive author relationships, and drawing up clear and comprehensive author guidance
- Ensuring project tracking systems are maintained with accurate data
- Market reviewing materials throughout the content development stage to enable ongoing assessment, shaping, and curation of the material
- Partnering with marketing colleagues to establish class test and pilot strategies
- Creating and sharing clear, compelling value propositions and marketing copy for all products