Content Marketing Specialist

Description:

PRFutures is recruiting a Marketing Content Specialist on behalf of a prestigious membership and trade body within the commercial finance industry. This newly created position plays a crucial role in developing engaging, high-quality content designed to enhance member engagement, promote industry events, and drive brand awareness and growth. The role offers flexibility through hybrid or fully remote working, with occasional in-office meetings.

You will be responsible for developing and delivering the organisation's content marketing strategy, writing compelling B2B content tailored to the commercial finance audience, and collaborating across departments, particularly with the events team, to ensure integrated and strategic messaging.

Key Responsibilities:

• Lead and execute a comprehensive content marketing strategy aligned with organisational goals

• Create and distribute content across digital and print channels including newsletters, social media, the website, and publications

• Produce engaging, high-quality written material such as case studies, thought leadership articles, interviews, press releases, and event promotions

• Support membership engagement and new member acquisition through well-crafted, value-driven content

• Collaborate with the communications and events teams to support integrated campaigns

• Apply SEO best practices to written content and assess performance analytics

• Maintain consistent tone and branding across all communications

Candidate Requirements:

• Demonstrable experience in B2B content marketing, preferably within financial services or a membership organisation

• Excellent copywriting, editing, and proofreading abilities

• Strong grasp of CRM systems and email marketing practices

• Ability to translate complex industry information into digestible, engaging narratives

• Creative mindset with exceptional attention to detail

• Experience working independently in a remote or hybrid environment

• Familiarity with content analytics and SEO principles

In Return, You Will Receive:

• Competitive salary: £35,000 to £45,000 per annum

• Flexible hybrid or remote working arrangement

• Collaborative, supportive team culture

• Opportunity to lead content strategy within a growing communications function

• Benefits package included