Digital Marketing Apprentice

Description:

This role offers an exciting opportunity to work with the team responsible for the council’s marketing, website and social media, public relations, design, advertising, and print. Its purpose is to promote the council’s services to the residents of Warwick district and to share the council’s news, decision-making and initiatives with the public.

We share our news across a number of platforms, and you’ll investigate which groups in the community like to receive their news by which channel. Using that knowledge, you will support the team to brief marketing campaigns, write news articles and promotional material, adapting your content and copywriting to reach the appropriate audience in the correct format.

You will work with different service areas to understand their aims and objectives and have the opportunity to develop and share your creative ideas for digital marketing campaigns. You will then use the available statistics and analytics to evaluate how successful the campaign has been and make recommendations for improvements.

You’ll be an out-going and friendly individual as this role brings you into contact with reporters, councillors, managers and representatives from different councils and organisations.

To be eligible:

• You must have lived in the UK for 3 years prior to the apprenticeship start date and not be undertaking another apprenticeship or other qualification at the same time.
• You must not already have 1-2 years experience or degree level training in the skills and knowledge that is covered in the contents of the apprenticeship standard.
• You must not have already worked in a similar role, or your previous learning, and/or work experience covers the contents (Knowledge, Skills, and Behaviours) of the apprenticeship standard.
• You must have obtained 5 GCSEs, grades Level 4/C or above, including Maths and English or equivalent qualification, ICT Literate including knowledge of Word and Excel.