Digital Product Lead

Description:

Harnham, a rapidly scaling global organization with significant investment, is seeking a Digital Product Lead to drive the strategy, performance, and roadmap of its newly centralized global web platform built on Drupal CMS. This is a high-impact, urgent-hire position within a performance-driven team that operates in a marketing-led, data-first environment.

The company is undergoing a major digital transformation, investing in AI, CRM, CRO, and SEO to create a world-class digital experience. The successful candidate will have strategic ownership of the digital product, integrating innovative tools, optimizing performance, and delivering measurable business outcomes.

Key Responsibilities:

• Lead the product roadmap and strategy for a global web platform (Drupal).

• Drive performance-focused initiatives across UX, SEO, and CRO.

• Integrate CRM campaigns, enrolment journeys, and retention efforts into a unified digital experience.

• Experiment with and scale AI-powered tools across web and marketing operations.

• Ensure uptime, scalability, security, and GDPR compliance.

• Manage relationships with external agencies to ensure ROI-driven results.

• Collaborate with data, content, and performance teams for continuous optimization.

Required Skills and Experience:

• Proven leadership in digital product management (Web, Product, CRM, CRO, SEO).

• Strong commercial mindset with a focus on performance and conversion.

• Ability to lead cross-functional teams without needing to be hands-on technically.

• Passion for AI innovation and digital transformation.

• Bonus: Experience in fast-growth, multi-brand, or PE-backed environments.

Benefits:

• Strategic ownership of a major global digital product.

• Opportunity to work with AI and innovative marketing technologies.

• Visibility and impact at the leadership level.

• Competitive monthly salary (£6250–£7500) plus performance-based bonus.