Head of Email Marketing

Description:

Do you thrive in a fast-paced environment, where you gain a tremendous amount of responsibility? Do you want to be part of an exceptional entrepreneurial team with young, motivated and extremely driven people? And are you curious or passionate about marketing? If so, you might be our Head of Email Marketing.

About Us

Insurtech Insights is a global insurance media company that connects executives, entrepreneurs and investors looking to build the future of insurance. We've launched and scaled large-scale conferences across the world and are currently expanding into digital media as part of our long-term strategy to leverage our network and offer new services for the industry.

Insurtech Insights is part of United Media which focuses on building large scale industry media and conferences products in sectors such as insurance, HR, private equity, retail, etc. As of today, we have organically launched 8 media companies and acquired one.

Your Responsibilities

Your responsibilities will vary; however, some of them will be to:
 

• Manage email marketing campaigns, segmenting our databases, and maximising revenue opportunities from our CRM and customer database
• Copywrite and design (with help from our Graphic Designer) emails and email campaigns to drive focus towards our events (i.e. webinars and conferences)
• Continuously learn and improve future campaigns and strategies
• Acquire and activate reactive leads
• Coordinate with the Content and Sales team to ensure we reach the right target group
• Sell tickets and drive registrants by managing our marketing inbox