Insights Manager

Description:

What We Can Offer You

At Mindshare Worldwide, we offer a competitive salary package, with 25 days holiday increasing with service to a maximum of 30 days, with the option to buy an extra 5 days per year. We also have an enhanced pension scheme, Bupa healthcare, a monthly wellbeing fund and early finishes on a Friday during summer. These are just some of the great benefits we offer.

Based ten minutes from London Bridge tube station, our office has a rooftop with 360 views of London – a great space to hang out with colleagues and friends!

We also offer an extensive training programme to help guide your career development whilst you’re with us. There’s a wide range of options to suit everyone at all levels of your career.

OUR VALUES & BEHAVIOURS

Our attitude is reflected in our core values of Empathy, Energy, and Impact, which drive our people and our business.

We want Mindshare Worldwide to be a place where everyone feels that they belong, everyone can be themselves and everyone has the same opportunities to develop their careers. Over the last 12 months we have made important steps in progressing on our journey to a truly inclusive organisation. We have launched The Collective and have seen the birth of a range of Employee Resource Groups who have shown some amazing and inspiring work.

The Role:

As team we are committed to bringing the world of digital identity and human identity together in a way that truly describes audiences in a rich and contemporary way and helps drive communication effectiveness for clients. To join our team, you must have a passion for research and insight and consumer behaviour. The Data Strategy & Insights Manager role is key in helping us to meet this goal and, therefore, the needs of our internal and external clients.

• Supporting senior team members in the development and delivery of audience insights for key Mindshare Worldwide clients
• Working alongside senior team members to deliver bespoke research projects from beginning to end using both qualitative and quantitative methodologies across a wide range of clients and categories
• Writing research questionnaires and scripting them using syndicated survey tools
• Becoming a trusted advisor/consultant to clients and client teams by delivering insights regarding audience and category behaviour for a variety of clients
• Learning and leveraging insights related data sources at Mindshare to their full capabilities (e.g., trends report through Mintel, data sets within Euromonitor etc)
• Being an expert and taking internal ownership of various industry tools and data sources and helping others in their use, including: -
  • Social listening tools such as Brandwatch
  • Industry syndicated tools and data sources such as TGI, Choices or Euromonitor
  • WPP or Mindshare proprietary data sources such as The Mindshare Tracker, BAV or Audience Origin
• An enthusiastic communicator both in presentation and in writing succinct POVs on industry trends
• Coaching the development of junior members of the junior members of the Data Strategy & Insights team
• Supporting in delivering regular POVs and presentations under our #ID Culture thought leadership programme