Marketing Coordinator

Description:

Viator’s B2B team is an exciting, fast growing business unit that drives revenue growth, diversification and innovation for Viator’s suppliers, affiliates, and partners. We offer suppliers and partners a variety of ways to work with Viator via a wide selection of tools and platforms. As an industry leader, you will be part of a team that works on some of the most exciting and impactful initiatives within our industry. This role is ideal for someone who is ambitious and interested in having a significant impact on the growth and performance of our affiliate program.

What You’ll Do
 

• Content Development:
• Create and manage engaging content for email campaigns, social media posts, blogs, and website updates.
• Ensure consistency in tone and messaging across all communication channels.
• Campaign Execution:
• Plan and implement multi-channel marketing campaigns to drive engagement and conversion.
• Assist in developing strategies for social media growth and email list expansion.
• Analytics & Optimization:
• Monitor and report on marketing metrics, using data to identify trends and inform decisions.
• Conduct A/B testing and performance analysis to refine campaign effectiveness.
• Project Management:
• Coordinate with cross-functional teams to manage timelines and deliverables for marketing initiatives.
• Maintain a detailed content and campaign calendar.
• Miscellaneous Marketing Support:
• Assist with event planning, partner communications, and special projects as needed.
• Conduct competitive research to support strategic planning.
   

Qualifications
 

• Bachelor’s degree in Marketing, Communications, or a related field.
• 2+ years of experience in marketing or related roles.
• Proficiency in marketing tools such as Braze, HubSpot, Mailchimp, Google Analytics, or Hootsuite.
• Exceptional writing, editing, and proofreading skills.
• Basic graphic design skills (e.g., Canva, Adobe Creative Suite) are a plus.
• Strong organizational skills and ability to manage multiple projects.
• Analytical mindset with a passion for continuous improvement.