Description:
We are looking for an experienced Marketing Data Analyst, a talented technical problem solver who will enable the marketing team to use data to make great decisions.
This is a fantastic opportunity to work on problems that genuinely move us closer to Net Zero with a company that is passionate about building great technology and products that change the way customers use energy.
What You'll Do
- Identify opportunities to use data sources to improve our marketing performance, such as cross-selling products or better integration Google Analytics data
- Enable the marketing team to build experiments to test and evaluate the impact of different ad campaigns or email messages
- Complete ad hoc analyses into the performance of our various marketing channels and initiatives, such as Octoplus or Saving Sessions
- Automate the day-to-day, such as helping marketers create targeting lists
- Support operational reporting to monitor and improve performance of our acquisition channels, such as building web guides, FAQs and self-serve tools
- Work closely with a broad range of teams including Marketing, Sales, Strategy and Tech teams
What You'll Have
- 2+ years in a professional analytics role, ideally with experience supporting a marketing team and using Google Analytics data
- Passion for working in energy and contributing to the energy transition
- Curious and self-driven - when faced with a new problem is capable of seeking out an answer without lots of help and support
- Highly data literate and numerate - can make sense of lots of data and shape it into a coherent story
- Great attention to detail
- Communicates complex ideas clearly
- Somebody happy to roll with a little marketing chaos :-)