Marketing Manager

Description:

A growing and reputable property company is seeking an experienced Marketing Manager to take full ownership of its marketing function. This standalone role is ideal for a proactive, digital-first marketer with a passion for real estate and a drive to deliver results. You will be responsible for designing and executing marketing strategies that support sales, elevate brand perception, and generate high-quality leads. Working closely with senior leadership and sales teams, you’ll play a key role in shaping the company’s brand across digital channels, PR, and events.

Key Responsibilities:

• Develop and implement a comprehensive marketing strategy aligned with business objectives.

• Manage the company’s digital channels, including website content, SEO, email marketing, PPC, and social media.

• Produce engaging marketing content including brochures, blog posts, case studies, and videos.

• Plan and manage paid advertising campaigns across platforms like Google Ads, LinkedIn, and Meta.

• Track campaign performance and KPIs, producing reports and insights for leadership.

• Handle PR activities such as drafting press releases and cultivating media relationships.

• Organise and promote industry events, exhibitions, and client hospitality functions.

• Liaise with third-party agencies (designers, PR, developers) to deliver quality outcomes.

• Stay updated on industry trends to keep the company’s marketing efforts innovative and competitive.

Candidate Profile – About You:
The ideal candidate is a confident and versatile marketer with a background in property or real estate. You should be adept at managing all stages of a campaign, from strategy to execution, and comfortable working autonomously. Strong communication, creativity, and analytical skills are essential.

Must-Have Requirements:

• 3–5 years’ marketing experience, with recent property/real estate sector exposure.

• Proven skills in digital marketing (social media, SEO, email, PPC).

• Experience with CMS, CRM systems, analytics tools, and content creation.

• Excellent copywriting and attention to detail.

• Strong stakeholder management and vendor coordination abilities.

• Results-oriented, commercially aware, and data-driven.

Nice-to-Have Skills:

• Knowledge of InDesign, Photoshop, or design tools like Canva.

• Experience with HubSpot, GA4, or similar tools.

• PR or event management experience within the property sector.

Benefits:

• Competitive salary of £40000–£50000.

• Private healthcare.

• Generous 29 days holiday plus a 2-week Christmas office closure.

• Flexible working hours (9 am–5:30 pm).

• Hybrid work environment with collaborative and supportive culture.

• Real ownership and visibility of marketing initiatives.