Marketing Officer

Description:

Public Health Scotland is Scotland’s lead national agency for improving and protecting the health and wellbeing of all of Scotland’s people. Our vision is of a Scotland where everybody thrives. Our focus is on increasing healthy life expectancy and reducing premature mortality. To do this, we use data, intelligence and a place-based approach to lead and deliver Scotland’s public health priorities.

The Post:
An exciting opportunity has arisen for a Marketing Officer to work with us on a temporary contract within our busy Marketing Services team. The job will involve working across the organisation and supporting a wide range of public health portfolios including screening and mental health. As Marketing Officer, you will:

• Provide dynamic, on the ground marketing support, expertise and input to design and deliver public health projects and initiatives.
• Support the team to plan, develop, deliver and evaluate marketing activity.
• Work with partners and stakeholders including NHS teams across Scotland, the third sector and Scottish Government to deliver high quality public health marketing activities including campaigns and content.
• Design and develop targeted social media plans/campaigns and create memorable and effective assets using online tools such as Canva.
• Quickly translate sometimes complex information into concise public health messages that citizens can easily engage-with through channels such as digital, video and print.
• Support the management of the marketing budget for campaign activity.