Description:
Are you ready to take your commercial career to the next level with a fast-growing, purpose-led FMCG drinks brand? We’re looking for a dynamic and commercially-minded National Account Manager to play a key role in driving UK growth.
This is a rare opportunity to combine strategic influence with hands-on execution, managing key account relationships, guiding an external sales agency, and shaping the commercial strategy of a brand that’s making a real difference in the market. You’ll be part of a high-energy, ambitious team, helping the business grow its presence, impact, and reputation across multiple channels.
Key Responsibilities
- Lead and inspire the 3rd-party sales agency to deliver exceptional results across retail, convenience, and on-trade accounts.
- Monitor sales performance closely, taking action to hit targets, grow distribution, and improve rate-of-sale.
- Support and lead customer negotiations, joint business plans, and the sell-in of exciting new products.
- Collaborate with the Commercial Director on pricing, trade terms, and channel profitability to maximise growth.
- Partner with marketing to ensure brand plans are aligned with channel strategies and customer needs.
- Oversee trade marketing campaigns, making sure activations land effectively at point of sale.
- Turn customer and shopper insights into actionable strategies to drive commercial performance.
- Protect and champion brand integrity while pushing sales growth and market presence.
Required Experience and Background
- 5+ years experience in FMCG sales, commercial or account management roles, preferably in drinks or food sectors.
- Proven experience managing key accounts, national accounts, external sales agencies or distributors or similar
- Strong financial acumen with experience managing budgets, trade terms, and P&L delivery.
- Demonstrated ability to influence and lead national account relationships successfully.
- Excellent negotiation, communication, and influencing skills.
- Highly organised and able to manage multiple priorities across channels and customers.
- Entrepreneurial, results-driven, and passionate about purpose-led brands.
- Positive, high-energy, and flexible, with occasional UK travel as required.