Paid Media Manager

Description:

We’re really excited to be working with a purpose-driven agency who are looking to add a Paid Media Manager to their dynamic and growing team. As Paid Media Manager, you’ll be joining a super talented team and work closely with the Head of Paid Media to implement impactful Paid Search strategies across both Google Ads and Microsoft Ads for a variety of clients, including global market leaders. This role would suit someone with experience in a similar Paid Media Manager position, working with across a variety of B2B and B2C sectors. If you’re to join a leading agency offering lots of opportunities for progression, this could be your next move!

What you’ll be doing

• Create and implement effective Paid Media strategies across Google Ads and Microsoft Ads for a variety of clients.
• Outline and optimise Paid Media strategies, allocate and track budgets to maximise campaign performance and achieve high ROI campaigns.
• Optimise Google Ads and Microsoft Ads campaigns by analysing performance metrics. You should have experience in using Google Analytics, GA4, Tag Management for reporting and tracking of campaigns.
• If you have experience within programmatic platforms including DV360, this would be advantageous.
• As a Paid Media expert, you’ll need to stay up to date with the latest Digital trends and conduct competitor research through research tools including SEMrush.

Experience you’ll need

• Experience in a similar Paid Media Manager position, ideally within a Digital agency environment.
• Ability to strategies, implement, manage and report on Paid Search campaigns.
• Strong knowledge of Google Ads, Microsoft Ads, Google Analytics, GA4, Google Tag Manager and any experience in programmatic media would be advantageous.
• Analytically minded and able to make data driven decisions to ensure campaign optimisation and maximised ROI.
• Ability to test and track conversion of campaigns.
• Solid understanding of how Paid Search campaigns integrate into the wider Digital strategy.