Senior Communications Executive

Description:

In this ever changing world, Which? is dedicated to making life simpler, fairer and safer for people by raising awareness of consumer issues, challenging businesses and policymakers to make things better, as well as providing direct help to everyone.

We need a passionate and enthusiastic Senior Mobilisation Communication Executive to plan and coordinate communications for key campaigning activity and projects, as well as delivering content that helps keep our supporter base updated and engaged.

They will be confident in mobilising and managing cross organisational teams to effectively deliver communications to achieve our campaign objectives, and have a can-do attitude while constantly innovating, trialling, measuring and learning.

This role is known internally as Senior Mobilisation Communications Exec.

Key Responsibilities Include
 

• Planning and coordinating the delivery of through the line marketing communications activity and projects that help deliver our impact/advocacy targets.
• Develop, build and test personalised and relevant content and journeys that help deliver our supporter audience strategy, including all types of actions and engagement tactics that work towards fostering a more active and powerful audience base.
• Managing multiple stakeholders, presenting plans and engaging with senior stakeholders.
• Monitoring and evaluating activity, feeding insights into the campaign planning process and to senior level staff.
• Develop, deliver and test new initiatives that support our impact and engagement goals.
• Write engaging copy and develop high quality campaign materials designed to acquire, engage and retain our campaign audience.
   

About You

We're looking for a confident individual with the ability to build effective and supportive cross-organisational working relationships, proactively identifying and driving forward new opportunities. As our Senior Mobilisation Communications Executive you'll also need:
 

• Experience planning and coordinating a multi-channel advocacy or marketing campaign.
• Experience mobilising groups of people to help influence decision makers.
• A solid understanding of audience engagement through email.
• Strong analytical skills and an inquisitive mind - a record of using data to deliver better campaigns and communications.
• Creative copywriting skills and a strong all round communicator.
• A positive attitude and proactive approach to projects, with an eagerness to develop, learn and take on challenges.