Social Media Manager

Description:

The Lifestack Social Media Manager is responsible for attracting health and wellness enthusiasts to follow Lifestack on social and download the app.

You are responsible for presenting the future we are working towards, where everybody is healthy and happy, and where it is easy to be healthy by living your life with Lifestack. (Moodboard: https://pin.it/kef9UNAEL)

Goals:

• Increase relevant follower count
• Increase app downloads
• Increase profile conversion

You are:

• Health and wellness obsessed
• Chronically online
• Able to read or quote a scientific paper

You are great at:

• Canva
• Capcut
• Using AI to get more done, but are allergic to AI slop

You'll work diectly with me, Rasmus, (Founder & CEO) on the following:

• Creating and posting organic social content, including posting UGC content.

Types of content:

• Single image + carousel posts explaining health and wellness topics
• Behind-the-scenes videos at events
• "intern" video content e.g. day in the life working at Lifestack
• Street interviews about people's daily routines
• Editing podcasts of the founder into short videos
• You will have a high degree of creative freedom to do these and any other content types/formats that you want, as long as you have fun doing it.
• Coordinating with the Meta ads manager to select high performing organic content to be used in ads.
• Plan and organise UGC creation in collaboration with our PR agency: Onboarding creators, organizing content creation, posting content, analyzing UGC video performance, and most importantly which types of videos to create more of.