Assistant Brand Manager

Description:

This opportunity is with a leading FMCG company (Unilever) for a Global Assistant Brand Manager within the Fabric Enhancers team, supporting the iconic brands Comfort and Snuggle. The role involves driving category transformation and innovation, enhancing brand relevance, and accelerating growth. You will work closely with the Global Brand Manager and cross-functional teams to support global marketing and innovation strategies.

Key Responsibilities:

• Support the Global Brand Manager in driving growth for Comfort and Snuggle, focusing on innovation and brand development.

• Analyze category dynamics, consumer behavior, and market trends to inform strategic decisions.

• Lead and support global innovation projects, collaborating with central and local cross-functional teams.

• Manage end-to-end innovation development, including new concepts, disruptive product mixes, and qualifying new product formats.

• Drive category development through compelling product regimes that enhance consumer experiences.

• Assist in developing global campaigns and work with Brand Equity teams, agencies, and markets to deliver communication toolkits.

• Build strong relationships with key markets and stakeholders to ensure effective launch plans and business growth.

Required Skills and Experience:

• Experience in marketing and innovation, ideally within a global brand or FMCG environment.

• Strong strategic thinking and planning, translating business objectives into actionable marketing strategies.

• Excellent communication skills with the ability to influence senior stakeholders.

• Experience with innovation concept development and product testing.

• Solid understanding of consumer insights, category dynamics, and market trends.

• Familiarity with project management, especially leading cross-functional teams.

• Passion for trends, consumer understanding, and brand innovation.

• Strong organizational skills and ability to manage multiple priorities.