CRM Systems Manager

Description:

CRM Systems Manager (MarTech)

London 

Our client is investing significantly in its global Marketing & Business Development technology function, creating an opportunity for an experienced CRM Systems Manager to take ownership of a critical experience management platform and shape the future of legal marketing systems. This role has been created to support the next phase of growth, automation, and operational efficiency across an international professional services environment.

We are working with a highly respected global professional services firm with a strong reputation for innovation, responsible business practice, and long-term strategic growth. Technology sits at the heart of its marketing and client development strategy, and the CRM Systems Manager will play a pivotal role in advancing its experience management capability while influencing wider CRM and AI initiatives.

The CRM Systems Manager will lead the continued development and adoption of the firm’s global experience management system, while acting as a technical bridge between Marketing, IT, and external vendors.

Role Highlights
 

• Own and enhance the Litera Foundation experience platform globally
• Drive phase two automation of data capture processes
• Partner with IT and vendors on integrations and system improvements
• Lead global training, communications, and user adoption initiatives
• Project manage enhancements and future CRM migration input
   

You Will Need
 

• Strong MarTech experience within a law firm (preferred) or professional services
• Proven CRM expertise (InterAction, Salesforce, Dynamics, or similar)
• Ability to translate technical concepts into clear business language
• Experience working with vendors and internal IT teams
• Prior people management experience (minimum 2 years preferred)
   

Why You’ll Love It
 

• Ownership of a high-impact global platform
• Direct influence over CRM replacement strategy
• Opportunity to embed AI-driven efficiencies
• Hybrid working with flexible arrangements
• Clear visibility to senior leadership and strategic stakeholders