Digital Fundraising Executive

Description:

The Digital Fundraising Officer will play a pivotal role in enhancing our client’s digital presence and fundraising capabilities. The role requires a dynamic individual who will create and implement innovative digital campaigns, optimise online user journeys, and generate compelling content to engage and grow the donor base.

The Digital Fundraising Officer will:

• Support the growth of the donor base through digital acquisition methods, boosting individual giving.
• Manage online fundraising campaigns, including creating email and social media appeals.
• Oversee the website's day-to-day management, focusing on usability, SEO, and content creation.
• Develop and implement targeted campaigns, collaborating with external agencies.
• Monitor and report on digital campaign performance, optimising for increased traffic and donations.

Essential Skills:

• Demonstrable experience in digital fundraising or marketing campaigns.
• Strong understanding of SEO, Google Analytics, and Google AdWords.
• Excellent writing and editing skills, with an eye for detail.
• Ability to work independently, manage multiple tasks, and meet tight deadlines.
• Cultural sensitivity and alignment with the organisation's mission and values.