Director Of Creative Strategy

Description:

Ivee is a UK-based platform exclusively designed for individuals returning to work after a career break. This position is ideal for professionals looking to re-enter the workforce in a senior creative capacity while maintaining flexibility to support family or caregiving responsibilities.

As the Director of Creative Strategy, you will be instrumental in bridging brand vision with innovative creative execution. You’ll lead ideation and strategic development across multiple channels, ensuring alignment between creative outputs and business goals. This role is highly collaborative, engaging with product, marketing, and executive teams to deliver compelling, audience-centric brand narratives and campaigns.

Key Responsibilities:

• Lead the creation and implementation of a unified creative strategy spanning brand, content, and marketing

• Translate business goals into creative briefs that deliver breakthrough campaigns

• Collaborate with internal stakeholders including marketing, product, and leadership to align creative direction

• Manage both internal and external creative resources from concept through execution

• Champion innovative storytelling approaches tailored to target audiences

• Evolve brand identity, including tone of voice, messaging frameworks, and visual systems

• Leverage performance analytics and audience data to refine campaign strategies

• Proactively track industry trends to inform and elevate creative output

Ideal Candidate Profile:

• Strong track record in a senior-level creative or strategic marketing position

• Demonstrable portfolio showcasing successful brand storytelling and campaign direction

• Proven leadership and mentoring ability with a collaborative mindset

• Excellent strategic thinking, balancing bold creative with commercial insight

• Exceptional communication, influence, and presentation skills

• Ability to manage multiple priorities in dynamic, fast-paced settings

• A passion for purpose-driven brands and inclusive storytelling

About ivee:
ivee is a mission-led platform dedicated to helping individuals return to meaningful, flexible employment following a career break. We provide mentoring, reskilling opportunities, and direct access to flexible roles with vetted employers who support work-life balance.