Marketing & Content Manager

Description:

The focus of this role is on the marketing and content creation for 2 platforms - the garden advice and ideas app and the subscription box service. Both are well established, and your main responsibility will be to manage the day-to-day activity delivery across both platforms - whilst also working with the wider marketing team to continue their growth. This is an exciting role for a well-rounded team-player who is ambitious, organised and creative. Overall, you will be responsible for retention and acquisition activities through email marketing campaigns.

Some of your main responsibilities will be:

● Managing production of all creative & content, ensuring projects are delivered on time. Monitoring and reporting on performance of all activity & reporting against KPIs

● Oversee the ongoing email acquisition for customers, managing and optimising retention flow to improve subscriber numbers

● Working closely with the wider marketing team to support their Content Roadmap and oversee the application of content within the app

● Supporting the line manager on the planning and development of subscription boxes, finding and building exciting partnerships with companies that align with the brand values

● Be responsible for the successful day to day running of the app, overseeing regular bug and maintenance testing and community engagement

Ideal candidate;

• Proven 2-4 years' experience working as a Marketing Manager, Agency Account Manager or similar
• A motivated, self-starter with a strong work ethic and an ability to work independently
• Excellent in project management skills and attention to detail
• Ability to own the end-to-end customer communication to drive retention for both subscribers & app users
• Outstanding written and oral communication skills