Marketing Manager

Description:

MacGregor Black are partnering with a Leading Food business on the search for a Marketing Manager. This is a permanent role based onsite in Cumbria.

Key Responsibilities

• Research, implement, develop, and manage a comprehensive sales, marketing, and PR strategy
• Manage, direct, and coordinate the Sales & Marketing team, including the Marketing Manager, Sales & Merchandising Manager, Social Media & Digital Executive, and Sales Ambassador (events)
• Develop and maintain a consistent brand image, build brand awareness, and protect a registered trademark.
• Create and manage sales and marketing budgets in collaboration with the Finance team.
• Collaborate closely with the Operations Manager on research and development to explore additional sales avenues.

What are we looking for?

• 4-5 years’ experience as a leader within the food/ FMCG industry
• A degree in marketing or related field.
• A proven track record of success in driving sales and marketing initiatives.
• Strong analytical, organizational, and creative skills.
• Comprehensive understanding of all social media channels and their role in the marketing mix.
• Sales experience in B2B, B2C, and ecommerce.