Description:
Marketing Manager
Location: London
Type: Full-time, Permanent
Salary: Up to £52,000
The Opportunity
We’re partnering with a premium beauty brand who are trusted by both consumers and professionals in the UK and internationally. With a focus on quality, education and customer wellbeing, the company offers a dynamic, entrepreneurial environment for individuals looking to contribute to a fast-growing, category-defining brand.
The Role
This is a hands-on, commercially focused marketing role responsible for driving e-commerce performance, customer engagement and retention across digital channels. Working closely with the Head of Marketing and cross-functional teams, you will own the execution and optimisation of the website, email marketing and loyalty strategy to support product launches, campaigns and overall brand growth.
Responsibilities:
- Act as an advocate for the brand’s products and customers, developing a strong understanding of customer needs and the value the products deliver.
- Work with the Head of Marketing to develop and manage the online trading and email communications calendar.
- Oversee the delivery of email campaigns, ensuring they are executed accurately, on schedule and to a high standard.
- Track and evaluate performance, producing regular reports with insights on email activity and website performance.
- Review market developments and share insights and recommendations with the wider team and senior stakeholders.
- Partner with product development to support launch planning and campaign rollouts.
- Manage ongoing website content and updates, liaising with external partners for more advanced development work.
- Brief and coordinate with external creative partners, ensuring outputs meet brand and commercial objectives.
- Oversee and grow the customer loyalty programme across both online and in-person touchpoints.
- Enhance customer value by improving retention, encouraging repeat purchase, and refining the end-to-end customer journey.
- Manage the preparation and submission of copy for press opportunities, maintaining regular communication with PR partners.
- Provide support to the commercial team in the delivery of events and activations.
- Assist the wider marketing team with activity across social platforms, creative projects and key campaign periods.
About You
- Minimum of 5 years’ marketing experience, including strong e-commerce exposure, with proven expertise in website management, email marketing (EDM), and campaign-driven customer acquisition.
- Demonstrable success in driving customer lifetime value (LTV) through loyalty programs, optimised consumer journeys, and data-driven decision-making that impacts sales.
- Experience managing commercial targets and metrics, with a track record of using insights to grow both paid and organic channels.
- Experience in branded environments (e.g., health, tech, wellness) and exposure to PR, including coordinating campaigns, copy, and managing agencies or freelancers.
- Proven ability to lead and collaborate effectively with agencies, freelancers, and cross-functional internal teams.
- Entrepreneurial, shopper-focused mindset with strong problem-solving skills and the ability to adapt quickly under pressure.
- Open to leveraging AI and emerging technologies to drive marketing innovation and optimise customer engagement.
- Professional, ambitious, and capable of leading marketing initiatives for a global brand while maintaining a calm, composed, and collaborative approach.