Marketing Manager

Description:

We are working with a fantastic B2B2C business who are on the hunt for a Marketing Manager. This is an exciting opportunity for a commercially focused Marketing Manager to take full responsibility for shaping and delivering marketing strategy within a growing business.

You will work closely with senior leadership, have real autonomy to influence direction and play a key role in driving brand awareness, customer engagement and revenue. This role offers the perfect balance of strategy and hands-on delivery, ideal for someone who enjoys seeing their ideas through from concept to results.

The Role - Marketing Manager

• Take full ownership of the marketing function, developing and delivering a clear, commercially focused marketing strategy
• Work closely with senior leadership to align marketing activity with wider business objectives
• Identify growth opportunities, present recommendations and lead execution of marketing initiatives
• Plan and deliver multi-channel campaigns across digital, social, email and print
• Manage campaigns end-to-end, from planning through to performance analysis and optimisation
• Ensure all marketing activity is consistent, purposeful and aligned with brand positioning
• Track performance, analyse data and report on key metrics to drive continuous improvement
• Oversee website performance, user journeys and conversion optimisation
• Manage SEO and PPC activity, using data to maximise ROI
• Monitor market trends, competitor activity and new opportunities to keep the business competitive