Lead Ecommerce Analyst

Description:

Join a globally admired premium fashion sport brand as a Lead Ecommerce Analyst, and play a critical role in optimizing digital performance across trading, marketing, and product teams. This position, based in North London with hybrid working (3 days onsite), is part of a high-performing digital team accelerating international e-commerce growth.

In this commercially driven role, you’ll report to the Head of E-commerce and collaborate with cross-functional teams to sharpen conversion strategies, influence promotions, and fuel strategic growth through actionable insights. A strong retail background and experience in trading analytics are key.

Key Responsibilities:

• Drive data-led decision-making across e-commerce trading and digital marketing

• Analyze performance metrics such as CVR, AOV, ROAS, and margin

• Use GA4 and Looker for data visualization and insight delivery

• Support pricing, product positioning, and promotional strategies

• Collaborate with product, design, and marketing teams to align insights with business goals

• Contribute to shaping international growth through actionable analytics

• Leverage SQL and BigQuery to extract and manipulate large data sets (desirable)

Skills & Qualifications:

• Extensive hands-on experience in e-commerce/retail analytics

• Deep understanding of trading KPIs and CRO methodology

• Proficient in GA4, Looker, and ideally SQL/BigQuery

• Commercial acumen with an ability to link data to business strategy

• Strong stakeholder management and communication skills

Benefits:

• Salary: £70,000 per year + performance bonus (approx. £5833/month)

• Clothing allowance and generous staff discount

• Hybrid working model (3–4 days at London HQ)

• Weekly team activities and a collaborative digital culture

• High-impact role with ownership and visibility