Marketing Executive

Description:

Responsibilities Include
 

• Develop and implement comprehensive marketing strategies for various portfolio companies (including b2b and b2c companies).
• Collaborate with various stakeholders to ensure marketing strategies align with overall business objectives.
• Manage marketing campaigns from concept to execution, adhering to budget allocation and carrying out ROI analysis.
• Oversee content creation, including promotional materials, website content, and other marketing collateral.
• Monitor and report on the effectiveness of marketing campaigns and strategies.
• Facilitate cross-promotional opportunities within the portfolio to leverage synergies.
• Coordinate with external agencies and vendors to deliver marketing initiatives.