Senior Digital Marketing Specialist

Description:

As a frontrunner FMCG business (B2B), they are on a mission to nourish, comfort, sustain, and delight people across the globe. But they don't stop here – They’re committed to sustainability in everything they do.

If you're passionate about sustainability and crave the chance to champion planet-friendly practices, this is the opportunity you've been waiting for...

As a prominent player in the fast-moving consumer goods (FMCG) sector, they are currently looking at YOU to amplify their digital presence, ignite brand recognition, and embrace the challenge head-on.

Are you ready to make your mark?

As the Digital Specialist you will: :

• Optimise all website content for search engines (SEO/SEM).
• Run Paid Ad campaigns to boost traffic and generate leads.
• Collaborate with their global team to create and manage email campaigns for lead nurturing and client engagement.
• Keep their B2B social media presence on platforms like LinkedIn and Twitter.
• Monitor KPIs and analyse performance data to refine with all marketing/ digital strategies.
• Collaborate closely with various internal and external stakeholders to align marketing efforts.

Skills and Expertise:

• Experience in B2B marketing.
• Proven work experience in digital marketing, whether at a multinational company or within an agency.
• A strong grasp of digital marketing communications and social media marketing (both paid and organic), especially LinkedIn.
• Experience juggling multiple projects and working with multiple teams..
• Familiarity with digital marketing tools and platforms, including Google Analytics, Salesforce, SEO tools, marketing automation platforms like Pardot, and social media management tools.
• Proficiency with HTML and other digital technologies, including creative and development software (Desirable).